Halloween is a beloved holiday and a great time to draw new restaurant patrons that will become recurring customers. Owners can take advantage of the spooky fun to create a welcoming space for people to celebrate. There are plenty of takes on Halloween, so every eatery can find the perfect approach to embracing the scary season.
Every restaurant should take advantage of the holidays to entice people to go to their eateries. Likewise, they could offer specials or provide an ambiance that makes patrons feel great when they visit.
Restaurant owners should ensure they're ready to handle the large groups of people Halloween marketing can bring. For example, they should look into getting restaurant insurance to protect their establishment.
Restaurants program insurance offers several kinds of protection:
Finding a policy for restaurants and bars is significant for places that serve alcohol, as guests may become rowdy and damage property and each other. Business owners don't want to pay for cleanup and medical bills when they are just trying to promote their restaurant. Fortunately, as insurance agents, you can help your clients find the right coverage.
Seasonal specials are a big draw since people want to try them before they're gone. Since autumn offers a bountiful harvest, restaurants can create some unique specials with fan-favorite produce:
If inventing new dishes isn't on the menu, eateries can rename top-sellers to give them an All Hallow's makeover.
Offering discounts for specific dishes or drinks can tempt customers to spend more at a restaurant or bar. For Halloween, establishments can market their deals with funny puns and other wordplays.
Embrace the spooky side of things by adding a blood-curdling touch to an otherwise ordinary eatery. Business owners don't have to spend much to create a creepy atmosphere that delights guests. They can even get patrons involved by handing out Halloween-themed coloring pictures for kids, then hanging up the artwork for all to admire.
Turning social media accounts into Halloween havens is easy for businesses to show their creepy colors without breaking the bank. It boosts your profile when reaching out to potential patrons, as jumping on Halloween hashtags will spread the chilling cheer far and wide. Restaurants planning to hold events should advertise online to generate the most interest.
Costumes are a huge part of Halloween, so holding a costume content is a great way to get the community involved. People are more likely to turn out if there's a prize - a gift certificate to the restaurant, for example. Eateries have many options for running the contest:
At RMS Hospitality Group, our expertly crafted policies are written specifically for the hospitality industry. We offer custom tailored solutions to meet any venue's specific needs. For more information, contact our knowledgeable experts today at (888) 359-8390.
At RMS and associated firms, business continues as usual. Our staff is remote-capable and available to handle all partners, brokers, and insureds at the present time.
